Marketing Maven to Represent Victims’ Advocate Brenda Tracy
PORTLAND, OR (PRWEB) July 18, 2023 -- Bicoastal award-winning marketing and public relations firm Marketing Maven announced today that it has been selected to handle the worldwide speaking engagements of Set The Expectation (STE) Founder and Victims’ Rights Advocate and Survivor Brenda Tracy.
Tracy is a Registered Nurse, advocate, and survivor. After she was brutally raped by four men in 1998, she reported the crime to police and underwent an invasive forensic examination. Although law enforcement collected extensive evidence – including confessions from her attackers – the District Attorney refused to prosecute her case. She was never advised of her victims’ rights, nor informed when officials destroyed her evidence three years prior to the statute of limitations.
Sixteen years later, Tracy found the courage to come forward publicly, and now seeks to make the world a better place for survivors. She is the creator of the “Tracy Rule” which is the most comprehensive serious misconduct policy in NCAA history, and is the founder of the national campaign and nonprofit, Set The Expectation (STE) - an organization dedicated to ending sexual and interpersonal violence through prevention work with men, advocacy, and engagement with agencies serving survivors and their families. Her message of “men as the solution and not just the problem” is transforming the landscape of sports and how we engage in sexual and interpersonal violence prevention work.
“Marketing Maven’s CEO, Lindsey Carnett, also a former NCAA collegiate soccer player and former board member of Women in Sports and Events (WISE) Los Angeles, has the right connections for me to spread my message of perseverance and hope widely and proactively,” said Tracy. “I look forward to further traveling and meeting with survivors and allies of many countries to help make a difference in their lives and the communities around them.”
Tracy has worked closely with Oregon legislators to expand victims’ rights and has successfully helped to pass eight Oregon laws, including extending the Oregon Statute of Limitations to prosecute rape and mandatory testing of all rape kits in Oregon.
An authentic and powerful communicator, Tracy travels the world working with nonprofits, corporations, athletic teams and other organizations. She has spoken to students and administrators at top universities including Yale, Stanford, Michigan, Ohio State and the Air Force Academy. She’s also worked with the Baltimore Ravens and recently traveled to Seoul, South Korea with the U.S. Army. To everyone she speaks to, she serves as a beacon of hope and inspiration that collectively and individually, we can all make a difference.
Tracy served as a member on the NCAA Commission to combat sexual violence and has won numerous awards, including the 2016 National Service Courage award given to her by the United States Attorney General. In 2016 she was named ESPNs top 25 female athletes and influencers and one of Sports Illustrated most powerful women in sports in 2020. In 2022, ESPN named Tracy one of the 11 biggest power brokers and advocates shaping the future of college football.
She has appeared on CNN, Nightline, and ESPN and has written Op-Eds for the Huffington Post, Sports Illustrated, and The Oregonian. She is a contributing author to the book “We Believe You: Stories of Campus Sexual Assault.”
To book Brenda Tracy as a keynote speaker, contact Shayne Wells via email at [email protected] or (310) 994-7380.
About Marketing Maven
With offices in Los Angeles and New York, Marketing Maven is an award-winning full-service international marketing and communications agency. Nationally recognized as a trusted communications partner, Marketing Maven specializes in public relations, brand strategy, social media, digital, media relations, event marketing, market research, minority marketing and search engine optimization. Marketing Maven leads the industry in utilizing advanced metrics to measure marketing reach and providing competitive analysis unparalleled in the industry. Offering strategic counsel, we see the big picture and use creative tactics to achieve results. For additional information about Marketing Maven, visit http://www.MarketingMaven.com.
About Set The Expectation (STE):
Set The Expectation (STE), founded by Brenda Tracy, is a national nonprofit organization dedicated to ending sexual and interpersonal violence through prevention work with men, advocacy, and engagement with agencies serving survivors and their families. For more information about STE visit https://www.settheexpectation.org/.
Frank Tortorici, Marketing Maven, 908-875-8908, [email protected]
Share this article