Wayforward Launches Fractional Organizational Development Firm Delivering Swift Results in Retention, Engagement, and Culture

BUFFALO, N.Y., Feb. 8, 2022 /PRNewswire-PRWeb/ -- Dustin Snyder, Founder, announces the launch of Wayforward, a strategic people leadership firm created to support companies through challenges, change, and crisis by offering an uncommonly effective approach to organizational development.

The pandemic ushered in a new way of work for many and created challenges for most employers. Seemingly overnight, leadership teams faced supply chain disruptions, a strained labor market, societal shifts, and government mandates. A decentralized workforce exacerbated many of these issues, leaving employees lacking engagement, connection, and support.

"Within any organization, people-related challenges can severely impact productivity, morale, and ultimately, the bottom line," said Dustin Snyder, Founder, Wayforward. "My experience in leading HR operations has shown me that most leadership teams are focused on serving the needs of their customers – and not their employees, which can lead to a major internal misalignment."

As the economy continues to re-shape, employers are noting that failing to tap into the thoughts and expectations of the people within their organization will result in employee turnover. In 2021, 38 million Americans left their jobs – many pursuing a new opportunity. Increased flexibility, training and development, and a clearly defined growth trajectory are not perks anymore, it's the way forward for employees, and they're demanding it.

Wayforward's unique approach to human resources improve organizational outcomes by connecting strategy, people, rewards, metrics, and management systems. This process increases internal engagement, employee loyalty, and overall corporate performance.

"While our model focuses on the development and leadership of people, the engagement is dependent on the business owner and its executive team," said Snyder. "The organization will determine what level of external support they need to overcome a business challenge, and Wayforward will create the solutions to solve the problem."

Wayforward primarily offers three high-level, temporary leadership engagement models, including:

• Fractional; part-time leadership embedded in an organization's business on a contract-basis
• Situational; extra capacity and expertise for urgent circumstances, special project management, or goal-oriented consulting
• Interim; temporary executive role in navigating an organization through a transition

Organizations have turned to the fractional model for finance and marketing for years, but human resources and organizational development are unique offerings within this space. Businesses are looking for the flexibility to contract with experienced executives with in-depth industry knowledge who will deploy the right strategies that will lead to immediate and impactful organizational outcomes.

"Employers need to be mindful that employee turnover directly impacts customer satisfaction, slowing an organization's ability to grow or scale, and risking the loss of critical institutional knowledge," said Snyder. "We firmly believe that the "Great Resignation" is truly an opportunity for companies to challenge the traditional way of doing business and put the emphasis on what matters most: organizational alignment. Together, we can outsmart and outwork the problem, creating long-term sustainable results."

Wayforward has experience providing human resources and organizational development support to companies in the innovation and technology space, health care, advanced manufacturing, and professional services.

About Wayforward Wayforward is a strategic people leadership firm based in Buffalo, New York. The firm provides fractional and temporary human resources and organizational development services that yield long-term, sustainable success. For case studies, insights, and to schedule a consult, visit wayforward.work.

Media Contact

Dustin Snyder, Wayforward, 1 7169988079, [email protected]

SOURCE Wayforward