Local Family Inspired by Son's Journey, Embark on a Mission to Promote Water Safety with New Beaverton Location
BEAVERTON, Ore., Nov. 1, 2023 /PRNewswire-PRWeb/ -- British Swim School, the nation's leading "learn to swim" franchise company, continues its rapid expansion across North America with the opening of its newest franchise location in the West Portland Suburbs. The first pool of British Swim School of West Portland Suburbs is conveniently located off U.S. Highway 26 and NW Cornell Road at 24 Hour Fitness - Tanasbourne Super Sport. Lessons will run Thursdays through Sundays starting on November 4th.
The journey with British Swim School for the new owners, Alex and Jisha Santiago, began years ago when their oldest son was enrolled in lessons in the Chicago area. Witnessing his transformation into a competitive swimmer in the nurturing environment of British Swim School motivated the Santiagos to fill the void they discovered upon moving to Portland.
"British Swim School's philosophy of tailoring the program around the child's skill level and ensuring their safety in water resonated with us deeply, especially given our personal experiences," said Jisha Santiago, British Swim School franchise owner. "This venture is not just a business for us, but a mission to teach life-saving skills and cultivate a love for swimming within our community."
For more than 40 years, British Swim School has been dedicated to teaching water survival skills by teaching infants, children, and adults of all ages the skills needed for water acclimation, water survival, and stroke development. Its mission — ensure that every person, regardless of age or ability, has the opportunity to become a safe and happy swimmer.
Across the nation, eleven people die every day from unintentional drownings, with nearly 4,000 deaths occurring each year. Research shows that participation in formal swim programs, such as those offered by British Swim School, can reduce the risk of drowning by 88% among children who are most at risk for deaths caused by drowning. However, the risk of drowning isn't limited to children: a Red Cross survey found that more than half of all Americans (54%) either can't swim or don't have the basic swimming skills needed to save themselves in the event of a water emergency.
Alex Santiago is all too familiar with these statistics. A personal tragedy from his youth further fueled their resolve to promote water safety.
"Growing up in India, a dear friend of mine tragically drowned during a swim class," Alex recalled. "That incident left a deep imprint on me, underscoring the imperative of vigilant water safety measures and proficient swimming skills."
The Santiagos are already planning their second pool location, which will open in Hillsboro in the new year. This pool plans to offer lessons on Mondays through Wednesdays.
"We're thrilled to welcome Alex and Jisha Santiago to our British Swim School family," said Ashley Gundlach, British Swim School President. "Their dedication to water safety education and their genuine understanding of the positive impact it can have on people's lives and the community at large aligns perfectly with our core values."
For more information about British Swim School, visit British Swim School of West Portland Suburbs.
To learn more about the benefits of British Swim School's franchising opportunities, visit http://www.britishswimschoolfranchise.com.
About British Swim School
British Swim School, the nation's most established swim school franchise, with over 40 years in business, believes that every individual, regardless of age or ability, should have the opportunity to become a safe and happy swimmer. Offering lessons for babies, children, and adults, the brand is dedicated to its mantra, "Survival of the Littlest," focusing first on the survival skills needed to survive a water accident, then moving on to stroke development and more advanced skills. Not only does British Swim Schools give peace of mind to countless families who seek the essential life skill the brand offers their children but the purpose-driven franchise also offers an exceptional opportunity for entrepreneurs who seek a fulfilling business venture with a sound foundation, low investment, and easily scalable model. Part of the Buzz Franchise Brands family, British Swim School currently operates over 350 schools across the United States and Canada.
For more information about British Swim School, visit http://www.britishswimschool.com.
To learn more about the benefits of British Swim School's franchising opportunities, visit http://www.britishswimschoolfranchise.com.
Media Contact
Mike Toper, 919 Marketing, (919) 813-6511, [email protected], 919marketing.com
SOURCE British Swim School
![](https://rt.prnewswire.com/rt.gif?NewsItemId=UN55635&Transmission_Id=202311011601PR_NEWS_USPR_____UN55635&DateId=20231101)
Share this article