Built by Unbound Commerce, the new apps leverage and extend new B2B site features and functionality.
BOSTON, Aug. 29, 2022 /PRNewswire-PRWeb/ -- Unbound Commerce today announces the successful republication of iOS and Android mobile apps for B2B restaurant supply leader Chef's Warehouse.
The functionality of their newly-launched Optimizely (formerly Episerver) B2B ecommerce site is leveraged and extended into the apps - purpose built for the specific needs of Chef's Warehouse wholesale buyers.
Mobile B2B sales are growing fast and an app is increasingly seen as minimum ante. According to Ebizbneeds, "B2B mobile apps have the power to skyrocket the growth of the company towards its success." And a recent report by Gartner indicated that, "by 2025, 80% of B2B sales interactions will occur in digital channels".
Chef's Warehouse moved to Optimizely and their newly re-launched B2B site is packed with powerful features designed to streamline the digital buying process. Unbound Commerce leveraged and extended these features into their iOS and Android mobile apps, which were just re-published. This means chefs, in the kitchen, have rapid re-order capabilities always on, literally in their hip pocket.
"Our mobile app is now driving a significant percentage of online sales and the conversion rate on the apps consistently exceeds our mobile site. Unbound made sure all the B2B ordering tools we got with the Optimizely platform were incorporated into the app, for easy re-ordering by buyers", said Ari Pappas, Head of Product at Chef's Warehouse.
"Chef's Warehouse is a prime example of how top wholesalers now require ecommerce platforms specifically designed for the B2B buyer experience," said Diane Schmidt, Vice President, Partner Development & Global Head of Partner Operations at Optimizely. "Our solution partner Unbound Commerce truly understands what is required in a seamless digital experience and we are pleased with how well the new Chef's Warehouse mobile apps leverage and extend the elements of our digital B2B ordering platform."
About Chef's Warehouse
The Chefs' Warehouse, Inc. (http://www.chefswarehouse.com) is a premier distributor of specialty food products in the United States and Canada focused on serving the specific needs of chefs who own and/or operate some of the nation's leading menu-driven independent restaurants, fine dining establishments, country clubs, hotels, caterers, culinary schools, bakeries, patisseries, chocolateries, cruise lines, casinos and specialty food stores. The Chefs' Warehouse, Inc. carries and distributes more than 50,000 products to more than 35,000 customer locations throughout the United States and Canada.
About Optimizely
At Optimizely, we're on a mission to help people unlock their digital potential. With our leading digital experience platform (DXP), we equip teams with the tools and insights they need to create and optimize in new and novel ways. Building sophisticated solutions has never been simpler. Optimizely's 900+ partners and 1100+ employees in offices around the globe are proud to help more than 9,000 brands, including Chef's Warehouse, Toyota, Santander, eBay, KLM and Mazda, enrich their customer lifetime value, increase revenue and grow their brands. Learn more at optimizely.com.
About Unbound Commerce
Unbound Commerce is a provider of mobile app solutions for leading B2B brands. Unbound's unique, low-IT hybrid platform approach allows current B2B ecommerce operations to be leveraged and extended into mobile apps. Unbound offers full app design, build, deploy and support services and has delivered mobile commerce solutions for Chef's Warehouse, Binny's Beverage Depot, Ashley Furniture, Shoe Carnival, Rockport, Equippers.com, Calenders.com, Finish Line, FLOR, MillerCoors, The New England Patriots, Cavender's, and nearly 1000 other online retailers and B2B wholesalers. For additional information, please visit http://www.unboundcommerce.com.
Media Contact
Wilson Kerr, Unbound Commerce, 1 866-503-7005 Ext: 1, [email protected]
SOURCE Unbound Commerce
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