Widespread cyberattacks have exposed critical vulnerabilities within traditional healthcare systems, emphasizing the need for advanced, tech-driven solutions. Vlad Panin, CEO and founder of iFrame.AI's, discusses the transformative potential of AI-powered medical coding, offering secure, in-house alternatives. He addresses the risks of outsourcing and the impacts of monopolistic practices, advocating for localized data security and operational efficiency.
TAMPA BAY, Fla., March 17, 2025 /PRNewswire-PRWeb/ -- The UnitedHealth data breach impacted a staggering 100 million people, exposing the flaws in traditional healthcare systems and highlighting the urgent need for smarter, AI-driven solutions. (1) With cyberattacks disrupting medical billing, payment processing, and even patient care, it's time to rethink how the industry operates. This week on the Disruption Interruption podcast, host Karla Jo Helms (KJ) welcomes Vlad Panin, Founder and CEO of iFrame.AI, to discuss how AI-powered medical coding can revolutionize the industry and share how his platform is redefining healthcare operations.
Outsourcing, Data Breaches, and the Erosion of Patient Trust
Panin points out that one of the most unique aspects of the U.S. healthcare system is that patients direct their frustration at hospitals and healthcare providers—because they're the most visible part of the process. "Patients blame healthcare providers because they see them," he explains. However, what they don't see are the vast networks of outsourced decision-makers operating behind the scenes.
Outsourcing these kinds of critical operations introduces major risks to patient data security. "They say it's a Chinese cyberattack," Panin notes, referring to recent breaches. "But in reality, it's likely someone just forgot a password—maybe in a store or Starbucks—and exposed patient data."
iFrame.AI Transforms Medical Coding—No More Outsourcing or Data Leaks
Instead of relying on costly and inefficient third-party vendors, iFrame.AI automates the entire medical coding process within healthcare facilities. "You don't have to send your data outside of your facility," Panin emphasizes. The AI integrates directly with EHR systems, consolidating information instantly and generating accurate medical codes in real-time. By eliminating manual data entry, providers can ensure accuracy while reducing administrative burdens.
Most importantly, iFrame.AI keeps patient data secure. "We can install virtual machines in Google Cloud, AWS—wherever you like, in your state, in your city," says Panin. This localized approach prevents data from being shipped overseas and ensures compliance with strict privacy regulations.
The Hidden Costs of Healthcare's Monopoly
Panin believes that one of the biggest challenges in the American healthcare system is its monopolistic structure, particularly in medical coding. "There is no other country in the world where every time you're discharged from the hospital, you pay a royalty," he states.
Accordint to the expert, this system extends beyond just billing and that the American Medical Association (AMA) controls intellectual property rights over CPT codes—procedure codes that hospitals use for billing. "They hold everything. They exploit the market by controlling IP over lots of different stuff."
Links
Disrupting USA Medical Monopolies: Eliminating Barriers with AI-Driven Coding
https://omny.fm/shows/disruption-interruption/disrupting-usa-medical-monopolies-with-vlad-panin
LinkedIn: https://www.linkedin.com/in/vlad-iframe-ai/
Company website: https://www.iframe.ai/
Disruption Interruption is the podcast where you will hear from today's biggest Industry Disruptors. Learn what motivated them to bring about innovation and how they overcame opposition to adoption.
Disruption Interruption can be listened to in Apple's App Store and Spotify.
About Disruption InterruptionTM
Disruption is happening on an unprecedented scale, impacting all manner of industries— MedTech, Finance, IT, eCommerce, shipping, logistics, and more—and COVID has moved their timelines up a full decade or more. But WHO are these disruptors and when did they say, "THAT'S IT! I'VE HAD IT!"? Time to Disrupt and Interrupt with host Karla Jo "KJ" Helms, veteran communications disruptor. KJ interviews badasses who are disrupting their industries and altering economic networks that have become antiquated with an establishment resistant to progress. She delves into uncovering secrets from industry rebels and quiet revolutionaries that uncover common traits—and not-so-common—that are changing our economic markets… and lives. Visit the world's key pioneers that persist to success, despite arrows in their backs at http://www.disruption-interruption.com.
About Vlad Panin
Vlad Panin, CEO and Founder of iFrame.AI , leads a pioneering company transforming medical coding through AI by replacing manual coding labor with an automated, HIPAA-compliant solution. iFrame.AI 's flagship product offers advanced ICD, CPT, and HCPCS coding capabilities with a vast context window, EHR integration, and features like ROI-optimized modifiers and prior authorization tips, promising efficiency and security for healthcare providers. Beyond iFrame.AI , Panin also mentors at Alchemist Accelerator and contributes to Forbes, sharing expertise on healthcare technology and RPA advancements.
About Karla Jo Helms
Karla Jo Helms is the Chief Evangelist and Anti-PR® Strategist for JOTO PR Disruptors™. Karla Jo learned firsthand how unforgiving business can be when millions of dollars are on the line — and how the control of public opinion often determines whether one company is happily chosen, or another is brutally rejected. Being an alumnus of crisis management, Karla Jo has worked with litigation attorneys, private investigators, and the media to help restore companies of goodwill into the good graces of public opinion — Karla Jo operates on the ethic of getting it right the first time, not relying on second chances and doing what it takes to excel. Helms speaks globally on public relations, how the PR industry itself has lost its way, and how, in the right hands, corporations can harness the power of Anti-PR to drive markets and impact market perception.
References
1. Daniel, Lars. "100 Million Americans' Medical Records Exposed in Massive Data Breach." Forbes, 28 Oct. 2024, forbes.com/sites/larsdaniel/2024/10/28/100-million-americans-medical-records-exposed-in-massive-data-breach/.
Media Inquiries:
Karla Jo Helms
JOTO PR™
727-777-4629
Media Contact
Karla Jo Helms, JOTO PR™, 727-777-4629, [email protected], jotopr.com
SOURCE Disrupting Healthcare Monopolies
Share this article