The firm provides a unique experience for clients that goes beyond traditional event planning and execution services, resulting in relationship development and achievement of organizational objectives.
AUSTIN, Texas, May 9, 2023 /PRNewswire-PRWeb/ -- Distinctive Edge Partners, a leading aerospace and defense communications and marketing firm, today announced the formal launch of its events division, specializing in planning and executing corporate events for the aerospace and defense industry.
The Distinctive Edge team brings impactful expertise and connections to speaker recruitment and event management, helping clients meet broader organizational goals. Their event management backgrounds, paired with highly skilled aerospace and defense industry communications and marketing expertise, enable an unparalleled understanding of the bigger dynamics at play. This combination leads to a unique experience for clients that goes beyond traditional event planning and execution services, resulting in relationship development and achievement of organizational objectives.
"From identifying the most impactful venue, to helping to secure and manage industry-leading speakers, to curating the perfect audience fit, Marcella and her team did an outstanding job with our Future of DOD Innovation event at SXSW," said Adam Rentschler, CEO of Valid Evaluation. "They turned what would have been an overwhelming and stressful process into a well-run and efficient experience that produced impact for our company and the industry as a whole."
The events division is led by Marcella Caldwell, Director of Business and Event Operations. Marcella brings more than 15 years of experience in the events management industry, with a proven track record of success creating customized experiences. Event management teams are paired with industry veterans with deep experience across aerospace and defense, investor relations, recruitment, and other areas based on client goals.
"The launch of our events division is the natural progression of our commitment to bringing the right people, message, and brand experience together," says the founder and principal of Distinctive Edge Partners, Joy Schoffler. "Our process starts with the client's end goals in mind, looking at desired outcomes, we then backwards plan. We identify who needs to be in the room and look at what is important to them. We then design the events around achieving client goals. We have found this process enables better outcomes for clients while bringing value to the industry as a whole."
The Distinctive Edge team brings vast experience executing impactful events. They have run media and events for activations at the U.S. Capitol and the White House, served as the SXSW Accelerator's agency of record, and run a 1,000-person conference (which included a Shark Tank casting call) in addition to planning and executing numerous conferences, corporate events, receptions, investor dinners, road shows, brand activations, and other experiential events.
Distinctive Edge Partners' aerospace and defense event management services focus on creating custom experiences that build brands, strengthen relationships, and maximize desired outcomes. By combining innovative activations, first-rate speakers, and meticulous attention to detail, Distinctive Edge designs events that highlight each client's purpose and position them as leaders within their industries.
For more information about Distinctive Edge Partners and its aerospace and defense events services, visit http://www.distinctiveedge.partners or contact:
Marcella Caldwell
Director of Business and Event Operations
[email protected]
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Distinctive Edge Partners is a full-service communication, marketing, and event management firm that pairs deep aerospace and defense communications expertise with creative and digital strategies to help clients build and maximize value, improve operations, and turn risks and threats into opportunities. As connectors that thrive on bringing the right people together to create opportunity and maximize ROI for clients, Distinctive Edge Partners has launched innovative new technologies, managed financial, corporate, and crisis communications for Fortune 500 global public companies, run communications and team integration efforts for billions in M&A transactions, and developed global marketing and communications programs, which led to major revenue growth.
For more information, visit http://www.distinctiveedge.partners.
Media Contact
Marcella Caldwell, Distinctive Edge Partners, 951-282-9120, [email protected]
SOURCE Distinctive Edge Partners

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