Grocery Cart Advertising Company, STARKART, Talks Branding on Grocery Cart Ads

VENTURA, Calif., June 6, 2019 /PRNewswire-PRWeb/ -- "Think of grocery cart advertising like this: Every time a shopper enters the store we tape your business card to their hand and it stays there the entire time they are at the store, perhaps 35-60 minutes, 2-3 times a week," said Keith H. Sonne, Executive Vice President of STARKART and Executive Business Services, LLC. "Then as you leave the parking lot we take the card back."

Now, when that person needs your services, when they search for your type of business, it is your name they will recognize. "They may not even remember why, but it will seem comfortable and familiar to them. Our job is to get more shoppers to know your name at the end of your STARKART grocery cart ad campaign than know it today," added Sonne. "The rest is up to you."

It is all about branding your business name, and a grocery cart campaign is among the best advertising methods out there to do just that. The grocery cart ad's entire purpose is to get your name out there to the people in your community. It will announce your product and/or service, yell who you are, what you do, where you are and why someone should choose your business.

STARKART advertisements are featured on the nose of shopping carts in more than 14,000 grocery and retail stores throughout the U.S. and Canada. With STARKART you are in control. You choose if your ad will be in all the stores all the time, be in all the stores some of the time or be in any store from time to time, and you choose the store. The grocery store is the hub of every neighborhood, and a great place to meet the community.

"You also choose when you appear, and can cover your entire marketing area," stated Sonne. "You can do different ads to address different communities, and target your message to gender, age, household type, ZIP or a specific store."

By advertising on shopping carts, businesses are effectively piggybacking on one of the largest ad budgets in the country, as grocery stores spend tens of thousands of dollars each week to get shoppers in the door. "The first thing shoppers do is take a cart, which means the first thing they see is the ad, then they push that cart for 35-60 minutes, all that time with your ad right in front of them," concluded Sonne. "Finally, they unload the cart, return it to the corral and the last thing they do is see the ad."

It is important to keep your name out there where it matters and where your customers shop. Many long-time advertisers who stop advertising for a while typically go back because customers begin to call and ask if they have left the business, retired or even worse. Keep in mind that over 10,000 shoppers visit their local grocery store every week, with many of them cruising the aisles for an hour or more.

About STARKART
STARKART has the largest shopping cart advertising network in the United States and Canada offering grocery cart advertising that reaches a network of thousands of locations. It offers small and medium-size businesses the chance to pinpoint their audience, reaching current and potential customers throughout their entire marketing area. For more information visit http://starkart.com/ or https://www.facebook.com/STARKARTadvertising/.

About the NALA™
The NALA offers small and medium-sized businesses effective ways to reach customers through new media. As a single-agency source, the NALA helps businesses flourish in their local community. The NALA's mission is to promote a business' relevant and newsworthy events and achievements, both online and through traditional media. The information and content in this article are not in conjunction with the views of the NALA. For media inquiries, please call 805.650.6121, ext. 361.

SOURCE STARKART