Users of Lybbie, the world's first personal lactation training app, can now get same-day breastfeeding support via telehealth directly in the app with Nest Collaborative's national network of board-certified lactation consultants.
ATLANTA and FARMINGTON, Conn., June 13, 2023 /PRNewswire-PRWeb/ -- Lybbie, the world's first personal lactation training app, and Nest Collaborative, the nation's first and largest virtual lactation consultation platform, announced a partnership to guide parents through the breastfeeding and parenting journey by providing same-day telehealth access to Nest Collaborative's nationwide network of International Board-Certified Lactation Consultants (IBCLCs) directly through the Lybbie app.
The American Academy of Pediatrics recommends exclusively breastfeeding newborns for at least six months and up to two years, yet parents face many barriers to successful long-term breastfeeding, including a lack of prenatal education and poor access to clinical lactation support. According to the Centers for Disease Control and Prevention (CDC), 70% of parents who exclusively breastfeed their infant stop before the recommended six months.
The partnership between Lybbie and Nest Collaborative will make it easier for parents to start and maintain breastfeeding by providing them access to professional support and best practices directly through the Lybbie app on their phones. Lybbie users can simply click a button in the app to schedule a same-day or later appointment with a Nest Collaborative IBCLC.
"We're excited to partner with Nest Collaborative and expand access to premium lactation support services for Lybbie users," said Andrea Braden, MD, CEO and Co-Founder of Lybbie. "While breastfeeding is a natural process, that doesn't mean it's necessarily easy or intuitive. The goal of this partnership is to provide crucial preventive knowhow, skills and resources for every parent before they run into problems, not afterwards."
"The preponderance of medical evidence shows that breastfeeding can improve the health of both parents and children, yet many parents lack easy, affordable access to professional lactation support," said Judith Nowlin, CEO of Nest Collaborative, who was recently named to the Titan 100, a national recognition program for CEOs and C-level executives. "We're excited to collaborate with Lybbie to help solve that problem and deliver a preventive model of care for breastfeeding parents who use the app."
Nest Collaborative provides virtual support and evidence-based resources that address common concerns among parents ranging from prenatal planning for breastfeeding to balancing life with breastfeeding and pumping tutorials. Nest Collaborative's IBCLCs are available for same-day appointments in all 50 states and multiple languages, without copay, out-of-pocket costs, or deductibles for families with active insurance coverage. Now, families will be able to quickly book appointments and have direct access to Nest Collaborative IBCLCs right through the Lybbie app.
Nest's team of highly skilled IBCLCs, considered the gold standard in lactation care, work with families to meet their breastfeeding goals and resolve any concerns that may arise.
About Lybbie:
Lybbie is a multi-faceted technology platform that prioritizes the overall health of mom and baby to support the development and stability of a healthy milk supply. Lybbie created the world's first smart breast-pumping bra (patent published) and the only mobile application designed to prevent and correct low milk supply. Lybbie's mom-first mentality is innovating the current state of lactation care, empowering mothers and improving the breastfeeding experience for all. Company Founder Andrea Braden, a board-certified OB-GYN and a winner of the American Medical Association's Inspiration Award, created Lybbie in response to her own struggles with breastfeeding. Download the Lybbie app today on the App Store or Google Play.
About Nest Collaborative:
Nest Collaborative, Farmington, CT, is the creator of the nation's first virtual lactation platform. The company's nationwide network of lactation consultants is available to families for same-day virtual consults, meaning more parents and their health providers have access to the help that creates successful breastfeeding journeys. Nest Collaborative was recognized by Verywell Family as the Best Online Lactation Consultant of 2021 and 2022, beating out competitors by offering insurance-covered appointments, same-day availability, and group sessions through their offering of Latch Lounge. For more information, visit https://www.nestcollaborative.com.
Media Contact
Todd Stein, Todd Stein Communications, 1 5104170612, todd@toddsteincommunications.com
SOURCE Lybbie
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