SSON Research & Analytics Launches State of the Shared Services & Outsourcing Industry Global Market Report 2025 - From Back Office to Business Enabler: Elevating Impact in a Digital World
NEW YORK, Jan. 13, 2025 /PRNewswire-PRWeb/ -- SSON Research & Analytics (SSON R&A), the global leader in market data and research-insights for Shared Services and Global Business Services (GBS) professionals, is proud to announce the release of its State of the Shared Services & Outsourcing Industry Global Market Report 2025. This comprehensive report, based on insights from over 350 shared services and outsourcing executives surveyed globally in Q4 2024, delivers a definitive guide to navigating the challenges and opportunities in today's volatile and increasingly digital business landscape.
The report highlights the continued evolution of SSOs and GBS as strategic enablers of business value, offering actionable strategies for optimizing operations, addressing workforce challenges, and driving transformation through automation and digitization.
Among its key findings:
- 69% of organizations currently operate under the GBS model or are actively transitioning toward it, with an additional 16% planning adoption within the next five years.
- Insights on building a future-ready workforce to address global talent shortages, with nearly half the market continuing its shift to location agnostic recruiting.
- Strategies for leveraging intelligent technologies like generative AI – the top investment priority in 2025 – to enhance operational efficiency and deliver impactful outcomes.
Naomi Secor, Global Managing Director, SSON Research & Analytics, commented:
"As businesses face an era of unprecedented disruption, the need for resilience, agility, and innovation has never been greater. This report equips shared services and GBS leaders with the insights and tools they need to not only adapt but to thrive. It underscores the importance of moving from a back-office function to a strategic business enabler, helping organizations drive measurable impact in a digital world."
The report is part of SSON R&A's Research Insight Report series, renowned for its in-depth analysis, candid insights from experienced practitioners, and practical solutions for transformation.
About SSON Research & Analytics
SSON Research & Analytics is the premier global research and data platform for Shared Services and Global Business Services professionals. Offering metrics, benchmarks, trends, location assessments, market analytics, and advisory services, SSON R&A empowers leaders to validate, de-risk, and accelerate their improvement initiatives. Learn more at www.sson-analytics.com.
Media Contact
Naomi Secor, SSON Research & Analytics, 1 212 885 2700, [email protected], https://www.sson-analytics.com
SOURCE SSON Research & Analytics

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