Renowned designer announced as Design Partner for Cultured Stone, Eldorado Stone and Kindred Outdoors + Surrounds
SAN MARCOS, Calif., May 23, 2023 /PRNewswire-PRWeb/ -- Eldorado Stone, Cultured Stone and Kindred Outdoors + Surrounds announce an official partnership with nationally-recognized interior design expert, Kerrie Kelly. Throughout the partnership, Kelly will serve as a Design Partner to the trio of brands and will highlight and support new product launches and existing products via custom video, social media content, case studies and in-person event appearances.
"When I'm curating beautiful spaces, these are the brands I look to for a timeless aesthetic and textural touches that will bring people together," said Kelly. "I am so excited to take on this new role as Design Partner for Eldorado Stone, Cultured Stone and Kindred Outdoors + Surrounds and share how these brands inspire me to create uniquely designed indoor and outdoor spaces for my clients."
As Design Partner, Kelly will tap into her personal experiences, having specified products from Eldorado Stone, Cultured Stone and Kindred Outdoors + Surrounds in numerous residential projects over the course of her 27-year career. She'll produce custom content, including behind-the-scenes videos, design dialogues and blog posts that dive deeper into her design process and influences. Consumers and trade professionals alike will enjoy a closer look at recent projects where Kelly has incorporated stone and brick veneer from Eldorado Stone and Cultured Stone. Kelly will also participate in Instagram takeovers and giveaways via the brands' social media platforms.
"We are excited to partner with an industry influencer of Kerrie's caliber," said Sarah Lograsso, Director of Marketing and Product Design for Westlake Royal Stone Solutions. "Not only does she design the most incredible spaces, but she also has worked tirelessly to move the design community forward. This is an amazing opportunity to collaborate with Kerrie to elevate every aspect of our brands' stories, and we're going to have a lot of fun along the way."
More About Kerrie Kelly
Kelly founded the Kerrie Kelly Design Lab in 1995 with the goal of making great design more accessible. As CEO and Creative Director, she leads a team of passionate, innovative designers and has built long-term partnerships with several leading industry brands, including Cosentino, Sherwin Williams and Hestan.
Kelly is a Fellow, Design Luminary Award recipient and Past-Chair to the National Board for American Society of Interior Designers (ASID) and a Global Connect Advisor for the National Kitchen & Bath Association (NKBA). She also sits on the NKBA Board of Directors. Her insights on the latest design trends and new products have been featured in The Washington Post, Real Simple, Houzz, and other national and regional publications.
Her nationally recognized interior design work has also led her to be interviewed and featured by media outlets such as Forbes, The New York Times, The Wall Street Journal and USA Today.
To learn more about the partnership, visit https://elevatewithstone.com/kerrie-kelly/.
For more information on Eldorado Stone and its products, visit EldoradoStone.com. For more information on Cultured Stone and its products, visit CulturedStone.com. For more information on Kindred Outdoors + Surrounds, visit MyKindredLiving.com.
About Eldorado Stone
For more than 50 years, Eldorado Stone has pushed the boundaries of possibilities, harnessing nature's power and creativity to design a collection of premium architectural stone and brick veneer profiles. Handcrafted with artistic colors and expressive textures that verge from traditional to contemporary, Eldorado Stone products offer the ideal backdrop for curating spaces that lead to a lifetime of new moments to enjoy. To see how Eldorado Stone can be the start of something beautiful, visit EldoradoStone.com.
About Cultured Stone
Driven by a pioneering spirit, Cultured Stone introduced the world's first architectural stone veneer, making it possible to feature authentic hues and natural textures of stone and brick in any environment. Nearly 60 years later, Cultured Stone continues to lead the industry by creating the finest stone products for empowering the artist within and bringing incomparable designs to reality. For more information on Cultured Stone's catalog of products, visit CulturedStone.com.
About Kindred Outdoors and Surrounds
Distinguished by craftsmanship, accentuated by firelight, and designed to gather round, Kindred Outdoors & Surrounds creates memorable spaces that bring people together through thoughtful composition and functionality. With hand-forged fire bowls, fireplace surrounds, and outdoor kitchens, friends and family can commune, converse and unwind in comfort, both inside and outside of the home. Launched in 2020, Kindred Outdoors & Surrounds provides outdoor living and fireplace products that can be specified to feature any manufactured stone including Eldorado Stone, Cultured Stone, Dutch Quality, StoneCraft and ProStone. For more information, visit MyKindredLiving.com.
Media Contact
Jessica Sepic, Merlot Marketing, 9162859835, [email protected]
SOURCE Westlake Royal Stone Solutions
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