Donut Crazy Opens Downtown West Hartford Location Today
SHELTON, Conn. (PRWEB) November 26, 2018 -- Donut Crazy, a local eatery specializing in unique donut flavors (lovingly called Dailies and Crazies), today announced the opening of its newest location in West Hartford. The store, located at 993 Farmington Avenue, offers all of Donut Crazy’s food and beverage items.
Nestled among the restaurants and shops of West Hartford Center, Donut Crazy’s newest store measures in at nearly 900 square feet, allowing space for eat-in customers or those looking for a comfortable coffee shop atmosphere. Though, to be clear, the Donut Crazy experience is anything but traditional.
Donut Crazy West Hartford represents the brand’s newly revamped identity—including logo, in-store signage, packaging, and website—with everything centered around the company’s neon donut icon and its friendly, simple message: “Let’s eat donuts!”
It also showcases artwork unique to West Hartford, such as a funky portrait of Mark Twain among floating donuts, and a pop-art ode to Fluff and Nutella. Custom, location-based merchandise (including t-shirts, stickers, and more) will be available for purchase at multiple stores soon.
Like all Donut Crazy locales, the store hosts a comprehensive menu of 45 varieties of donuts baked fresh daily, avocado toast, breakfast sandwiches, smoothies, and fresh-squeezed OJ, as well as Rise Brewing Co.’s nitro coffee and chocolate milk on draft. Donut Crazy also offers its inventive Cruffins (a sinfully delicious marriage between a croissant and muffin) on weekends and newly launched, ooey-gooey, goliath-sized cookies in a rotating variety of flavors.
“We know how much our followers around the West Hartford area have anticipated this opening, and we are so appreciative of both their patience and hungry passion for donuts,” said Jason Wojnarowski, the creator and owner of Donut Crazy. “This is just the beginning of our plan to spread the Crazy love.”
Irene and Cesar Luaices, residents of Glastonbury, are overseeing the day-to-day operations of Donut Crazy West Hartford as its franchise owners. This marks Donut Crazy’s second franchised location—its popular Westport store is franchised by Joan and Joe Tuckman—and exemplifies how the company will continue to remain true to its community-centric core as it implements ambitious growth plans.
“We are excited to celebrate this opening day with the WeHa community,” said Irene. “We knew from the start that this Donut Crazy opportunity was something special, and we look forward to bringing a little joy to our customers’ daily routines.”
Donut Crazy’s expansion isn’t stopping with West Hartford. Plans are currently in the works for upcoming locations in Connecticut and even outside state lines.
To learn more about Donut Crazy or place a catering order, visit its (brand new!) website at donutcrazy.com. And want to see what all the craze is about? Check out Donut Crazy on Instagram under the handle @donutcrazy.
About Donut Crazy
Donut Crazy has been serving up hot, fresh, and CRAZY donuts to Southern Connecticut since 2015. Previously a small coffee shop known as Donut Inc. in Stratford, owner Jason Wojnarowski decided to bring all baking in-house, giving him the creative freedom to invent doughy sweet treats of all sizes, shapes, and flavors. Donut Crazy bakes over 45 varieties of donuts each day, making them available to customers in each of their five current locations—Shelton, Stratford, New Haven, Westport, and West Hartford. Donut Crazy also offers other food and beverage items, as well as locally sourced coffee, chocolate milk, and nitro coffee on draft.
donutcrazy.com
Taylor Raasch, Hatch 130, http://hatch130.com, (203) 842-2315, [email protected]
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