Nexus Announces Its Brand Refresh
Nexus announces a refresh of its brand with new brand slogan and updated logo and visual identity.
FALLS CHURCH, Va., Sept. 6, 2018 /PRNewswire-PRWeb/ -- Nexus, a leading provider of automated accounts payable (AP) and payments software for the Real Estate industry, today unveiled the next evolution of its brand. Formerly Nexus Systems, the company introduced its newly shortened name, reimagined logo, and updated visual identity. They also announced their brand slogan: When people connect, technology works.
The new identity better encapsulates the company's belief that technology should be freeing and make it possible for customers to maintain the relationships that are at the heart of their business.
"We're interested in breaking down the silos - between business units, between our customers and their suppliers, between technology systems and solutions," says Tom Coolidge, CEO of Nexus. "With this new emphasis on interconnectedness, we're moving beyond an offering selected for its individual features or for its capacity to eliminate paper from AP. We're delivering a whole ecosystem that is naturally value accretive for our customers, both the Real Estate companies and the suppliers."
This refresh coincides with two momentous company milestones. The brand will be formally launched at the eighth annual Nexus User Conference, taking place September 13 and 14, 2018 in Chantilly, VA. During this highly collaborative and interactive customer event that features opportunities for networking and sharing of best practices, customers will be immersed in the renewed branding and learn how Nexus is focusing less on the transaction and more on the interaction. Nexus also has had an outpouring of customers leveraging their integrated electronic payment network. This offering represents one more channel through which Nexus is bridging the divide between Real Estate companies and suppliers and facilitating deeper ties.
Nexus was founded almost 20 years ago and quickly built a reputation of being client-centric. The walls of their office are filled to the brim with plaques displaying client logos so employees always maintain a direct line of sight on the relationships that matter. Just as Nexus builds true partnerships with these clients, they understand these clients want to do just the same with their colleagues, customers, and suppliers.
About Nexus
Nexus is the leading provider of Accounts Payable (AP) and Payments Automation software for the Real Estate industry. Their procure-to-pay solution takes a 360 degree view of customer and supplier needs, addressing pain points unique to Real Estate. By putting people at the forefront of automation, their product suite offers more than efficiency, control, and insight—it makes it easier to maintain the relationships at the heart of business. When people connect, technology works.
SOURCE Nexus
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