Virtuous Announces Integration with AskGenius® to Help Nonprofits Raise More Money Through Personalized Fundraising Appeals
Phoenix, AZ (PRWEB) August 01, 2023 -- Virtuous, an industry leader in nonprofit CRM and the only responsive fundraising platform, announced today a partnership with AskGenius®, a subsidiary of Prenger Solutions Group, that will produce a new business-critical integration for nonprofit organizations.
By combining AskGenius® with the power of Virtuous CRM, fundraisers will have access to mission-critical tools that will enable them to tailor their fundraising approach to fit each individual donor creating a more personalized experience for donors that significantly increases charitable giving.
“I’m a long-time admirer of what the Virtuous team has built, and I think AskGenius® is going to be a perfect fit for their nonprofit clients,” says Nic Prenger, J.D., Chief Executive Officer at AskGenius®. “Nonprofit leaders are going to be blown away when they see the tools that Virtuous and AskGenius® have built to power the modern development office.”
The connected platforms support the following actions:
- Securely connect your Virtuous CRM to AskGenius®
- Choose the perfect giving strategy – increase overall giving, upgrade low-level donors, or target major donors – based on AskGenius’® proprietary algorithms
- Fine-tune ask amounts to best fit your unique donors
- Unlimited data requests for AskGenius® set ask amounts
- Export a clean, accurate file that has all the data you need to create and send a highly personalized fundraising appeal
“This integration enables nonprofits to truly leverage the responsive fundraising model and connect more personally with their supporters. Now, with more insight into their donor’s giving history in combination with their wealth capacity, fundraising professionals can dramatically increase their organization’s impact and grow generosity,” said Director of Product, Jason VanLue.
To learn more about the integration, please visit: https://vrtuo.us/44ZpylI
About Virtuous
Much more than a nonprofit CRM, Virtuous is the only responsive fundraising platform designed to help nonprofit teams build better donor relationships and increase impact with confidence. Virtuous helps unify fundraising, marketing, and donor development activities, ridding teams of redundant back-office tasks, and surfacing the insights and signals needed to deliver dynamic donor experiences at scale. Learn more at virtuous.org.
About AskGenius®
AskGenius® is a powerful tool that helps nonprofits set personalized ask amounts for thousands of donors at a time – based on giving history, wealth research, and behavioral science. Designed by the fundraising experts at Prenger Solutions Group, AskGenius® is proven to increase charitable giving. Colleges, universities, museums, healthcare organizations and community nonprofits rely on AskGenius® as the backbone of a modern, data-driven fundraising program. Learn more at https://askgenius.com/
Kelly Cristaldi, Virtuous, http://virtuous.org, 1 866-329-4009, [email protected]
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