mStoner, Inc. Hires Nicole Lentine as Business Development Specialist
CHICAGO (PRWEB) July 17, 2018 -- mStoner, Inc., a digital-first creative agency, welcomes Nicole Lentine to its team as business development specialist. Nicole is based in Chicago and will be responsible for facilitating mStoner’s sales process and representing the agency at industry conferences.
Before mStoner, Nicole spent more than a decade working at Champlain College in Burlington, Vt., as associate director of admissions. During her time at Champlain, Nicole planned and executed major recruitment and yield events, developed a data-driven recruitment plan to target qualified prospective students, and increased applications by more than 10 percent in the college’s primary market territory. She also developed and implemented the college’s first social media plan for enrollment marketing and managed a team of six senior interns focused on building relationships with prospective students, especially during yield season.
Nicole was an Admissions Live host on Higher Ed Live, a digital professional development network for education professionals, for more than five years.
“After a decade of being immersed in the recruitment world — and getting to nerd out about it as host of Admissions Live — I’m excited to use those experiences to help institutions share their stories and better connect with prospective students. The work mStoner does is beautiful, engaging, and effective; I’m honored to be part of the team!”
In the newly created role of business development specialist, Nicole will work closely with prospective clients to identify their marketing and communications challenges and find solutions that best fit their needs.
“Nicole brings a deep understanding of higher ed student recruitment to mStoner. For many of our clients, attracting right-fit students is a top priority,” said Mallory Willsea, director of marketing and sales. “Nicole has a customer-first mindset that is crucial to this role. I’m confident that she will be a tremendous asset to the mStoner team and our clients.”
About mStoner:
mStoner, Inc. is a digital-first creative agency committed to great work, beautiful design, and powerful storytelling. We craft powerful, tailored, human-centric experiences to illuminate your brand and allow you to tell the story only you can tell. We connect you with the right audience at the right time so you can form right-fit relationships. We position your team for improved productivity, sustainable growth, internal alignment, and proof-positive success. And we aim to make your job fun again and help you create inspired work that you are proud to show off. Since 2001, we’ve worked with more than 350 colleges, universities, and professional schools in the U.S. and abroad. For much more, visit our website at mStoner.com.
Mallory Willsea, mStoner, Inc., http://www.mstoner.com, +1 (802) 457-9234, [email protected]
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