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True® unveils its first full-size residential refrigerator
  • USA - English


News provided by

Merlot Marketing, Inc.

Aug 04, 2015, 09:10 ET

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True 42 offers the same notable performance features upon which the company has built its global reputation.
True 42 offers the same notable performance features upon which the company has built its global reputation.

St. Louis, MO (PRWEB) August 04, 2015 -- For decades, consumers have put True Refrigeration commercial products in their residential kitchens to accomplish the look, work space and performance of a professional kitchen. After working tirelessly to design a full-size refrigerator that meets the expectations of its discerning clientele, True announces the latest addition to its True Residential™ refrigeration line, The True 42.

"...We’ve developed a product that we believe will meet, if not exceed our clients’ high standards.” - True Director of Sales and Marketing Steve Proctor.

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The new full-size residential refrigerator is inspired by True’s top-of-the-line commercial models that have been the leading choice for top chefs and luxury hotels for more than 70 years. The True 42 features the same style and performance upon which the company has built its global reputation, now refined for the home.

TWEET THIS: The True 42 makes a stunning statement as @true_res's first full-size residential #refrigerator http://bit.ly/1C5GZjz

“For years, our clients have been asking for a full-size residential refrigerator that offers the style and performance of our commercial line, with the same thoughtful design and quality as our residential undercounter models,” said True Director of Sales and Marketing Steve Proctor. “Working closely with our engineering team and listening to feedback from the design community and world renowned chefs, we’ve developed a product that we believe will meet, if not exceed, our clients’ high standards.”

Backed by 70 years of experience, The True 42 is the company’s first foray into the full-size residential refrigerator market, and it redefines luxury in its category. Everything about the True 42’s design feels solid, well thought out and of the highest quality. Its clean, modern, commercially inspired stainless steel exterior features ergonomically designed tubular handles that are comfortably sized. The industrial-grade door hinges are beautifully crafted and rated for extreme tolerance, having passed True’s rigorous one million door openings test. The doors themselves, though easy to open, feel substantial and shut with a quietly satisfying soft-close action.

The inside, though, is where the years of obsession over design and quality become even more apparent.
The biggest difference: The True 42 features stainless steel throughout the interior, ensuring a hygienic, antibacterial and easy-to-clean surface that never holds on to potential odors.

In addition, the side-by-side refrigerator boasts a more sophisticated version of the company’s famed True Precision™ temperature control with a sleek LCD readout. The refrigerator side features four steel-encapsulated adjustable glass shelves above three industry exclusive stainless steel bins, each featuring soft-close action. The freezer offers similar styling and functionality with four polished stainless steel shelves and three stainless steel basket drawers.

“No detail has been spared,” adds Proctor. “From its exclusive stainless steel bins with soft-close action to its dramatic ramp-up interior lighting designed to showcase, not just reveal, its contents, this product is designed to impress.”

The True 42 is equipped with exclusive True features including:
• Doors with an impressive 120° stay-open feature
• Lift-up grill located at the top of the refrigerator for easy access
• Dual compressors and evaporators ensure proper air flow and temperature control and prevent odor transfer from refrigerator to freezer, and vice versa.

Tweet this: .@true_res unveils its first full-size residential refrigerator. http://bit.ly/1C5GZjz

# # #

Media Notes
Related Links:
• True Residential website

For more information about True Professional Series®, please call 888-616-8783 or visit http://www.true-residential.com.                                                    

ABOUT TRUE RESIDENTIAL™
True Residential is a division of True Manufacturing Company. For 70 years True® has been an industry leader in commercial refrigeration. Now homeowners can experience that same quality with True Residential, an authentic commercial refrigeration line refined for the home. Handcrafted in the USA with the same meticulous attention to quality and detail industry professionals demand, the residential series includes award-winning wine cabinets, refrigerators, beverage centers, refrigerator drawers and beer dispensers. For more information about True Residential, call 888-616-8783 or visit http://www.true-residential.com.

Brenda Forman, Merlot Marketing, Inc., +1 916-285-9835, [email protected]

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